This bakery is known for being London's only all natural bakery, delivering throughout the UK. They are created by two food-obsessed sisters who love to create exciting, experimental flavors and artisan designs, all while being health-conscious and using just the right amount of fat and sugar to make their bakes delicious.

Customers have praised the bakery for their beautiful array of cakes and bakes, with reviews mentioning that the cakes look as phenomenal as they taste. The bakery is also known for their Afternoon Tea at home, which has received positive feedback from customers and publications alike.

The bakery's Soho Cafe is open everyday from 11am to 7pm. Customers can book a table for Afternoon Tea at the cafe.

The bakery has a reputation for excellent customer service, with staff members like Andrew and Gaby being praised for their attentiveness and quick resolution of any issues. Customers have mentioned receiving vouchers and refunds for any mistakes or concerns, showing that the bakery values customer satisfaction.